WATERS Philippines is led by its founder, president and C.E.O. Josiah Go, widely acknowledged as one of the most respected marketing gurus in the Philippines. In 2002-2003, he was chairman of the Direct Selling Association of the Philippines where he spearheaded various activities most notably which were the Direct Selling and Network Marketing Certificate Course with the De La Salle University and the anti-pyramiding awareness program with the Department of Trade and Industry. He is author of 10 bestselling books, including industry standards "Build, Grow and Sustain Your Network Marketing Distributor Business" and "The Direct Selling Entrepreneurial Mindset". The youngest ever national president of the Philippine Marketing Association in 1991, he was a former adjunct professor and director for marketing minor program at the Ateneo de Manila University.
He also taught at both the undergraduate and the MBA program of the De La Salle University. Joe is the most awarded marketing educator in the Philippines -- aside from the Agora award, the highest and most prestigious award in the Philippine marketing in 1994, he was recognized as one of the Ten Outstading Young Men (TOYM) of the Philippines in 2001, one of the Ten Outstanding Young Persons (TOYP) of the world in 2002, and the youngest and a rare Lifetime Achievement Award given by the Association of Marketing Educators in 2007.
He is also the chairman and chief marketing strategist of Mansmith & Fielders, Inc, the leading marketing and sales training company in the Philippines with the largest number of course offerings in the Asia-Pacific region. Among his many clients include Globe Telecom, San Miguel, Unilab, URC, Glaxo, Sanofi-Aventis, RCBC and many others."